Google Expands Link Visibility Inside AI Results Google has introduced a more visible link experience inside AI Overviews and AI Mode. When users hover over certain links on desktop, a pop up card now appears with expanded site details and a clearer preview of the source. The design gives websites more visual presence within AI...
Read MoreWhen Rankings Stop Being the Deciding Factor Trial lawyers have spent years competing for page one positions. That benchmark is losing influence as prospective clients turn to AI platforms for answers to specific legal questions. Recent large scale testing of identical prompts across major AI systems revealed substantial variation in named outcomes. For example, the...
Read MoreThe Fight Over Google’s Power Is Far From Over The U.S. Department of Justice and a coalition of state attorneys general have appealed the federal court’s remedies ruling in the Google search monopoly case. While Judge Amit Mehta previously found that Google unlawfully maintained its dominance, the government argues the corrective measures did not go...
Read MoreLegal Sites Hit by January Volatility With No Word from Google January brought sudden changes to Google Search rankings that hit U.S. websites harder than others. Many law firms saw drops in keyword positions despite making no updates to their sites. The pattern was widespread, but Google has offered no acknowledgment or explanation. Tracking tools...
Read MoreAI Interfaces Are Starting to Look Familiar OpenAI has started rolling out visual enhancements inside ChatGPT that make it feel less like a chatbot and more like a search engine. Responses now include image-based panels and clickable news cards that resemble Google’s layout. These features appear when users ask about public figures, locations, or trending...
Read MoreRoblox Predatory Behavior Webinar Selected by The National Trial Lawyers’ The A-List Miami, Florida TSEG has been awarded its third Golden Gavel Award, receiving top recognition for Best Podcast/Webisode at the recent NTL Summit. The honor marks another milestone for the team and reinforces our commitment to producing content that carries real weight in the...
Read MoreGoogle Quietly Reshapes Local Results Google has dramatically increased the number of paid listings appearing in its local pack, the section of the search results that shows a map and a shortlist of nearby businesses. In early 2025, fewer than 3 percent of local pack results included ads. By January 2026, that number had exploded...
Read MoreAI Search Results Are Redefining How Law Firms Get Found Online Search engines no longer function as simple, and often tedious lists of links. People researching legal issues don’t have to repeat the clicking, scrolling and reading across multiple websites to find validity in answers to legal situations they’re facing. They now receive direct answers...
Read MoreGoogle has rolled out a significant update to its search engine: Gemini 3 is now the default model powering AI Overviews. These AI-generated summaries appear at the top of search results and are already reaching more than one billion users. For law firms, this shift has real implications for visibility, content strategy, and lead generation....
Read MoreA New Revenue Stream is Coming to ChatGPT OpenAI has confirmed it will begin showing ads inside ChatGPT responses for users on its Free and Go plans. Attorneys need to understand how subtle platform changes can significantly influence client behavior and advertising competition. The ads will appear below ChatGPT’s generated response and will be clearly...
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