By: admin | Jan 14, 2026

People Are Trusting AI Overviews with Health Searches – What this means for lawyers

Trust in AI Overviews is unsteady Earlier this month, The Guardian published an investigation examining how Google’s AI Overviews can surface misleading health information in search results. The reporting, led by health editor Andrew Gregory, highlighted cases where AI generated summaries presented advice that medical experts said was wrong or lacked proper context. The placement...

By: admin | Jan 7, 2026

What Enterprise SEO Trends Reveal About Law Firm SEO in 2026

Why Enterprise SEO and Law Firm SEO Are Now the Same Conversation The distinction between enterprise SEO and law firm SEO has largely disappeared. The way that massive Fortune 500 brands with websites of 1,000,000+ pages stay visible online is almost identical for law firms competing in crowded legal markets. AI summaries, answer engines, and...

By: admin | Jan 2, 2026

What TikTok’s U.S. Agreement Means for Law Firms on the Platform

A Legal Reboot for TikTok in the U.S. TikTok will remain available in the United States, but with a new ownership structure intended to meet federal demands around data handling and platform influence. Oracle, Silver Lake, and MGX have each taken a 15 percent stake in a newly formed U.S. entity. ByteDance, the company’s Chinese...

By: admin | Dec 31, 2025

Google’s December 2025 Core Update: What Law Firms Should Know Now

December 2025 Core Update Completed Google has finished rolling out its December 2025 core update, closing out the final major algorithm update of the year. The rollout began on December 11 and wrapped up late on December 29, taking just over eighteen days to complete. Google confirmed the update through its Search Status Dashboard and...

By: admin | Dec 19, 2025

Optimizing Law Firms for AI and Algorithmic Recognition

Trust Drives Exposure AI systems are increasingly becoming the gatekeepers of visibility. Platforms like Google’s Search Generative Experience and ChatGPT decide which firms appear and how they are described, pulling from sources they already recognize and trust. If your firm’s digital presence lacks clarity or consistency, your name may never even surface. Most legal websites...

By: admin | Dec 17, 2025

What Law Firms Should Know About Google’s December 2025 Core Update

Google’s December 2025 Core Update: What’s Happening Google launched its latest core update on December 11, 2025. This marks the third major algorithm adjustment of the year. The rollout began at 9:25 a.m. Pacific Time and may take up to three weeks to fully complete, according to Google’s Search Status Dashboard. These broad core updates...

By: admin | Dec 11, 2025

Why Social Media Is Now a Top Traffic Source for Law Firms

More Clients Are Finding Law Firms Through Social Media Law firms have long relied on Google rankings to attract new clients, but that’s no longer the only place people are looking. A new report shows that more businesses are now seeing traffic from social media than from search engines. That includes firms with no websites...

By: admin | Dec 2, 2025

7 Key Metrics Law Firms Can Use To Measure Search Success in 2026

Search Has Changed. Your Metrics Need to Catch Up. Ranking number one on Google used to be the finish line. Now, it is just one piece of a much larger puzzle. Today, law firms are being evaluated across many different surfaces. A potential client might ask a chatbot for legal guidance, scroll through TikTok videos...

By: admin | Nov 28, 2025

Austin Business Journal: Interview With Chris Massaro, TSEG CEO

ABJ’s Interview with TSEG Chris Massaro, CEO of TSEG, sat down with Abby Mellott of the Austin Business Journal for a conversation about legal marketing, company growth, and what it takes to build a client-first agency for their Executive Insights series. The discussion explored TSEG’s unique approach to client transparency, our take on using AI...

By: admin | Nov 21, 2025

Gemini 3 Pro Launches in Google Search AI Mode

Gemini 3 Pro Launches Google has released Gemini 3 Pro into Search’s AI Mode, making it available on day one for AI Pro and Ultra subscribers in the United States. Users can access it by selecting “Thinking” from the model menu. According to Google, Gemini 3 Pro brings stronger reasoning capabilities and deeper understanding of...

Need to get in touch?

Fill out a form below and we will have someone connect with you right away. You may also start a live chat or proceed to schedule an hour long consultation that fits your schedule.

People Are Trusting AI Overviews with Health Searches – What this means for lawyers

What Enterprise SEO Trends Reveal About Law Firm SEO in 2026

What TikTok’s U.S. Agreement Means for Law Firms on the Platform

Legal Marketing Blog

People Are Trusting AI Overviews with Health Searches – What this means for lawyers

What Enterprise SEO Trends Reveal About Law Firm SEO in 2026

What TikTok’s U.S. Agreement Means for Law Firms on the Platform

Google’s December 2025 Core Update: What Law Firms Should Know Now

Optimizing Law Firms for AI and Algorithmic Recognition

What Law Firms Should Know About Google’s December 2025 Core Update

Why Social Media Is Now a Top Traffic Source for Law Firms

7 Key Metrics Law Firms Can Use To Measure Search Success in 2026

Austin Business Journal: Interview With Chris Massaro, TSEG CEO

Gemini 3 Pro Launches in Google Search AI Mode

Need to get in touch?

Request a custom quote