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By: TSEG | Nov 4, 2008

A Work in Progress

Our CEO, Joe Devine, likes to say that search engine optimization is “math, not magic.” There’s a lot of truth in that statement. Sustainable white-hat SEO doesn’t rely on some mystical formula to achieve results; taking shortcuts just doesn’t work. In other words, SEO is a work in progress. Not only do you have to...

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By: TSEG | Oct 28, 2008

The Optimization Investment

It’s shocking, really, how many outdated, dysfunctional, and cheap-looking websites are floating around the internet these days. It’s even more shocking that many of these websites belong to some of the most respectable firms and professional companies in the country. These firms, who probably spend thousands of dollars on beautiful print advertisements and impeccable office...

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