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Get More Clients Signed With a TSEG Campaign
Perfluoroalkyl Substances (PFAS) are at the heart of a global environmental and public health concern, affecting nearly everyone on the planet. It’s been discovered that PFAS contaminants, due to their persistence and widespread use, could be present in the drinking water of more than 200,000,000 Americans. This staggering statistic underlines the ubiquitous nature of PFAS chemicals, which stem from various sources, including industrial processes, consumer products, and notably, Aqueous Film-Forming Foam (AFFF) used in firefighting.
AFFF, while critical in combating flammable liquid fires, contributes significantly to the broader PFAS contamination issue. The foam’s effectiveness in emergency response scenarios has been marred by its environmental footprint, as PFAS chemicals in AFFF pose risks to both ecological systems and human health. Individuals exposed to PFAS have pursued legal actions, seeking justice and reparation for health issues including a multitude of cancers, spotlighting the need for urgent attention and regulatory action on PFAS use and mitigation.
TSEG can help your firm generate leads for PFAS mass tort cases and turn them into signed clients. We have the experience to create a marketing plan that will help you reach, connect with, and convert potential claimants. PFAS victims need an experienced law firm they can trust. By creating clear, targeted messaging and deploying a data-driven campaign, we’ll let claimants know that you’re that law farm.
Call us at (512) 394-7234 today to find out more about our lead generation and marketing campaign services or get a free estimate.
The Dangers of “Forever Chemicals”
For corporations like DuPont and 3M, PFAS chemicals have been a lucrative venture, generating substantial revenues through their integration into various consumer and industrial products. Specifically, PFAS compounds are key ingredients in manufacturing water and stain-resistant materials for a range of textiles, including fabrics, carpets, and upholstery, contributing to an annual revenue of approximately $1 billion. Beyond textiles, PFAS are used for for lubricants and formulations for spray-on coatings, paints, and polishes, adding hundreds of millions to annual sales. These financial figures underscore the potential profit of PFAS amidst growing concerns over severe environmental and health impacts, including cancers such as:
- Breast cancer
- Testicular cancer
- Kidney cancer
- Liver cancer
- Pancreatic cancer
- Prostate cancer
- Ulcerative colitis
Unfortunately, PFAS don’t break down in the environment. They contaminate everything around it, including people, animals, and groundwater. When you come in contact with it, it can get into your bloodstream through ingestion, absorption, consumption, or inhalation. The hazardous chemicals accumulate in the body, causing various health problems.
Creating a Mass Tort Campaign
3M Company began manufacturing and distributing AFFF in the 1960s. Lawsuits filed against them claim that they were aware of the dangers PFAS could cause. Despite knowing that millions of people were at risk of developing life-threatening diseases, they continued distributing their products without adequate warning labels.
START A PFAS MASS TORT CAMPAIGN NOW
When you’re creating a campaign to gain new mass tort clients for PFAS lawsuits, you need to make sure you’re targeting the right people. You should understand their online behavior and how to draw them to your website. Individuals most at risk of PFAS exposure include:
- Firefighters
- Chemical plant workers
- Military members
- Airport workers
- People living near a military base
- People living near places that have recently experienced serious fires
TSEG will review your current marketing and advertising strategies to determine what is and isn’t working. We’ll develop content and create a digital marketing plan that increases your online visibility and convinces potential clients that they should hire you.
We’ll create targeted messaging for your PFAS marketing campaign that promotes engagement, and we’ll closely monitor your campaign data to identify the ads and platforms that work best for your firm. We’ll always make sure we’re spending your ad budget on the most effective channels to ensure we’re reaching the right potential clients with the right messaging.
At TSEG, we’ll also use methods to ensure excellent placement on search engines, so you stand out among the competition and get organic mass tort leads. We’ll optimize your Google search results and your PPC (Pay-Per-Click) campaign so that your website appears at the top of the search results.
Contact Us for a Free Estimate
During our initial meeting, we’ll review your budget and any advertising campaigns you’re currently using. We can work on a plan that is cost-effective yet yields successful results.
We know the primary goal of any mass tort campaign is to turn leads into actual clients that sign with your law firm. You can count on the team at TSEG to help you accomplish that. For help with your PFAS mass tort campaign, call us at (512) 394-7234.
REQUEST PFAS CAMPAIGN ESTIMATE HERE
PFAS Lawsuit Updates 2024
July 2024
The deadline for Phase 1 municipalities to submit documentation for payment in the 3M and Dupont PFAS settlements was extended by two weeks, with payments expected this fall for municipalities with positive PFAS tests prior to June 2023. Phase 2 municipalities will follow.
May 2024
MDL No. 2873 remains the largest PFAS class action litigation. Defendant BASF settled for $315 million without admitting wrongdoing. Judge Gergel set a trial schedule for kidney and testicular cancer cases, with expert disclosures due by November 15, 2024, and Daubert motions by March 6, 2025. Tyco agreed to a $750 million settlement, and focus was given to personal injury cases.
April 2024
The DOJ clarified the EPA’s enforcement strategy, focusing on significant PFAS polluters and excluding farmers and municipal entities. The EPA advanced regulations, designating PFOA and PFOS as hazardous substances. A new PFAS lawsuit was filed in Orange County under new EPA standards, and the EPA established the first national PFAS drinking water standard. Tyco settled for $750 million, and Judge Gergel approved the multi-billion dollar PFAS class action settlement.
March 2024
Massachusetts warned against PFAS-contaminated bottled water, leading to potential legal actions. A federal court dismissed a PFAS class action against Edgewell Personal Care, citing insufficient allegations. Another PFAS class action was filed against Kimberly Clark in Connecticut. The United Nations called for accountability for DuPont and Chemours over PFAS violations.
February 2024
A new PFAS class action was certified in New Hampshire against Saint-Gobain. The EPA proposed adding nine PFAS chemicals to their hazardous constituents list. Judge Gergel approved a $1.185 billion Dupont settlement and anticipated a similar outcome for 3M’s $12.5 billion proposal. The PFAS class action lawsuit moved forward with a hearing for 3M’s settlement.
January 2024
Connecticut filed two PFAS lawsuits against chemical companies for contaminating water and natural resources. A federal court dismissed a PFAS class action against 3M and Dupont, citing lack of specificity. King Law announced representation for Hoosick Falls in the PFAS class action lawsuit. The PFAS class action lawsuit neared settlements for water providers, with 3M and Dupont offering substantial amounts.
